9th April 2024: Virgio, a trend-focused, sustainable fashion brand is proud to announce its debut on two of India’s leading marketplaces, Nykaa and Myntra. This strategic move is to make the brand’s eco-conscious collections more accessible to environmentally-conscious consumers across the nation.
Virgio stands out in the fashion industry as The Only Good Fashion Company for its unwavering commitment to circularity without compromising on style and quality. As the demand for pro-planet fashion continues to rise, Virgio remains at the forefront of innovation, constantly exploring eco-friendly materials, carbon footprint mapping, smart QR code labels, and ethical manufacturing processes. By embracing circularity as a core principle, the brand strives to inspire positive change within the fashion industry and beyond.
“We are thrilled to partner with Nykaa and Myntra, two esteemed platforms known for their commitment to quality and innovation,” says Amar Nagaram, CEO and Co-founder, of Virgio. “This collaboration not only expands our reach but also amplifies our message of circularity in fashion. We believe that style should not come at the cost of the planet, and our presence on Nykaa and Myntra reinforces our dedication to this ethos.”
Customers browsing Nykaa and Myntra can now explore Virgio’s diverse range of eco-conscious clothing, including chic apparel crafted from earth-friendly, natural fabrics, recycled fabrics, and sustainable alternatives. From everyday essentials to statement pieces, each garment reflects the brand’s values of environmental responsibility and social consciousness.