Kolkata, 18th March, 2024: FIREFLIES, Kolkata’s leading fashion and lifestyle event, concluded its successful 14th edition today at the Taj Bengal, Kolkata. Themed “Drench in Luxury,” the one-day exhibition showcased a dazzling array of products, attracting a crowd of fashion enthusiasts and celebrities. FIREFLIES is organized by Mrs. Priti Agarwal, Mrs. Sneha Tapdiya, Mrs. Saloni […]

16th March: The way that traditional attire and modern fashion interact offers an intriguing window into the conversation between the past and present. Through creative design, our partnership not only preserves cultural legacy but also advances it into the future. Traditional attire has long been a marker of cultural identity, embodying the history, craftsmanship, and

As the vibrant festival of Holi approaches, Phenak India, a homegrown beauty brand introduces a range of products crafted with love and care. With a deep respect for nature and a commitment to sustainability, Phenak India strives to embody the spirit of Howgrown beauty to create products that honor our heritage while delivering exceptional results

Chennai, March 16, 2024: Ethnic apparel retailer Sai Silks Kalamandir Ltd (SSKL) has launched its 60th store under Kancheepuram Varamahalakshmi Silks format in Mookandapalli, Hosur, Tamil Nadu. The newly inaugurated store by HH Sri Sendalangara Shenbhaga Mannar Sampathkumara Ramanuja Jeeyar Swamigal is the 9th store in Tamil Nadu and the 60th store of the company.

Amethyst presents Shades of India’s annual discount sale along with the launch of ‘Old School’ – a skincare brand rooted to its ancient wisdom and committed to reviving age-old skincare rituals from 11am to 7.30pm from March 19th to 22nd, 2024 at The Folly, Amethyst, Whites Road, Royapettah, Chennai. Shades of India: Upto 50% off

Renowned fashion designer and actress, Masaba Gupta, champions sustainable fashion with her profound insights. In her dialogue with Disha Shah at the fourth edition of FEF India Fashion Awards X WION: Fashion For Good event, highlighted by WION on LinkedIn, Ms. Masaba Gupta underscores the importance of conscious choices and consumer education in driving the

15 March: Costume Design is a silent storyteller, working behind the scenes to breathe life into characters and enrich the narrative. It’s more than just dressing actors; it’s a visual language that informs the audience in subtle and powerful ways. Here’s how costume design contributes to storytelling: Revealing Character: Personality: Clothes can speak volumes about

MUMBAI, 15 March 2024: The star-studded evening of the second day at PEPSI Presents 4th edition of FEF India Fashion Awards X WION, was a jubilant celebration of excellence in the fashion and entertainment industry on March 8, 2024, at St. Regis Hotel in Mumbai. The event was inaugurated by the Hon’ Shri. Ramesh Bais,

Hyderabad March 15th, 2024: Jaypore, the artisanal lifestyle brand from the house of Aditya Birla Fashion and Retail Ltd., launches its Spring Summer ‘24 collection – amalgamating ease and elegance. With classic hues and breezy silhouettes crafted from airy cotton fabrics, each piece is perfect for a graceful summer ensemble. From flowing floral dresses to sartorial kurtis and tunics and relaxed trousers, every piece exudes

14th Mar 2023: This March, the Russian capital became the pulsating heart of the fashion world by hosting the Moscow Fashion Week (MFW), which brought together over 120 designers from across the globe. With an impressive lineup from not just Russia but Brazil, Indonesia, China, India, Turkey, South Africa, Costa Rica, Ethiopia, and Egypt, MFW