National, 17th October 2024: The Bharat Army – Team India’s Global Supporter’s Group is gearing up for an awe-inspiring celebration of the Border-Gavaskar Trophy 2024-25, encapsulating the cheer and vigor displayed by millions of Indian cricket enthusiasts and fans worldwide to bring each one closer to the game. The 5 tests will take place across the Perth Stadium, The Adelaide Oval, The Gabba, The Melbourne Cricket Ground and The Sydney Cricket Ground from November 2024 – January 2025.
Owing to the soaring enthusiasm among fans, the sale of packages for the Border-Gavaskar Trophy 2024-25 has been on a progressive upswing, with the Boxing Day Test registering a higher interest from Indian tourists and selling 3 times more packages. With 3.9% of purchasers for the Boxing Day Test, hailing from India, it showcases a notable enlargement of interest from Indian fans when compared to the 0.7% in 2018-19.
A celebrated Indian cricket supporters group, The Bharat Army formed in 1999 and over years known to be “The Heartbeat of Indian Cricket Fans” has grown from being a UK based supporters Group to establishing a solid global presence in multiple regions such as India, UAE, Australia, UK, Singapore, New Zealand, USA, among other regions. Fostering the development of a community who share the same passion and enthusiasm for Indian cricket, The Bharat Army travels the world displaying their support to the Indian cricket team as one united community that extends beyond the boundaries of the stadium.
Sharing thoughts on the launch of the India Tour of Australia 2024-25, Mr. Rakesh Patel, Founder, The Bharat Army said, “Being an avid viewer and fan of the game myself, I completely resonate with the emotional connection we have for the sport, especially for team India. Through our focused efforts, The Bharat Army aims to unite fans and supporters all over the world with the aspiration of being a one-stop-shop for passionate followers of the sport. With our immersive in-stadium activations, live discussions on social media, on-ground experiences, podcast and The Aware Foundation, we aim to multiply the love we share as a community by relishing special moments together. The continuously growing demand for packages for the Border-Gavaskar Trophy by Indian supporters, further fuels our passion to level up and to engage with a larger community through unforgettable experiences for Indian fans visiting from all over the globe to watch the game and the players.
Awarded “Official ICC Travel & Tours Partner” for the Champions Trophy in 2017, Cricket World Cup 2019 and ICC Men’s T20 World Cup 2024, over 20,000 The Bharat Army members from 23 countries around the globe have traveled to England and Wales through Bharat Army’s ‘ICC Travel Programme.’
The Bharat Army’s initiatives for the currently ongoing New Zealand Tour of India is being met with overwhelming responses from fans displaying utmost vigor.