National, 7th December 2024: Oven Story, from the house of Rebel Foods, the world’s largest cloud kitchen restaurant company, announces another milestone in its national expansion journey with the launch of its second physical store in India. Located at Krishna Planet, Vallabh Vidyanagar, in Anand, Gujarat, this new outlet underscores the brand’s commitment to bringing innovative and delicious pizzas to communities across the country.
Located in the heart of Anand, Gujarat—a city known for its vibrant student community and thriving culture—this new store is poised to cater to the region’s growing enthusiasm for pizza. The outlet covers a spacious area at a prime location on Anand-Vidyanagar Road, designed to provide a cosy dine-in experience alongside take-away and delivery options. The store will operate daily from 11 AM to midnight, ensuring accessibility for all customers.
Commenting on the launch, Raghav Joshi, Co-Founder of Rebel Foods, shared, “Anand holds immense potential for us, given its dynamic student population and evolving culinary preferences. This store reflects our vision to make Oven Story the go-to destination for gatherings, where people can come together to enjoy our unique pizzas. With this launch, we aim to strengthen our presence in Gujarat, a key market for our growth strategy. As we plan to open 200 stores across India, this is an exciting step forward in our journey.”
The Anand outlet introduces several industry-first features, setting a new benchmark for customer experience. Among these is the “Make Your Own Pizza” experience, where customers can personalise their pizzas. Adding to the delight, dine-in customers can enjoy complimentary garlic bread served within minutes of ordering, along with a free cheese burst upgrade, enhancing their overall dining experience.
This opening is part of Oven Story’s ambitious plan to establish a stronger offline presence, with a goal of opening 200 stores within the next 24 months. The expansion strategy focuses on Tier I and Tier II cities, where the demand for quality dining experiences is on the rise.