Every year, the ELLE Beauty Awards set the tone for what’s next in beauty — but 2025 marks a shift. Not because it’s bigger, but because it’s braver.
As India’s beauty landscape grows more complex, the ELLE Beauty Awards return on 16th October 2025 in Mumbai with renewed purpose: to celebrate not just the icons who built the industry, but the innovators reshaping it. From homegrown skincare rooted in ritual to indie brands rewriting the rules, this year’s edition honours the full spectrum of India’s beauty story.
Hosted by ELLE India, the awards remain the country’s most trusted measure of beauty excellence — a space where legacy houses share the stage with disruptive new voices. Sustainability, wellness, and identity continue to anchor the conversation, while a cross-section of actors, founders, dermatologists, and creators come together to define what beauty means now.
With 32 categories this year — the highest yet — the ELLE Beauty Awards expand their reach to capture India’s full beauty landscape. From skincare, makeup, and haircare to wellness and innovation, the categories reflect the industry’s growing depth and dynamism.
New additions include the ELLE Discover Awards, spotlighting emerging baby care and niche homegrown brands that represent India’s next wave of innovation. The lineup also introduces the Sexual Wellness Awards and a Legacy Honour for Yoga, acknowledging beauty as a holistic experience rooted in both culture and modernity.
Through its editorial voice and cultural influence, ELLE continues to shape how India defines beauty — not as an ideal, but as an ever-evolving language of identity, innovation, and individuality.