New Delhi, 08th January 2025: Chicco, a global leader in baby care and parenting solutions, recently announced the launch of the Ducati Monster Toy Sit‘N’Ride in India. Designed in collaboration with Ducati, this innovative push along Sit‘N’Ride brings the thrill of Ducati Monster to children aged 18 months to 5 years, nurturing their love for adventure and exploration from an early age.
The Ducati Monster is Chicco’s one of a kind Ducati-branded push-along Sit ‘N’ Ride, combining playful functionality with realistic details. Created to spark joy and curiosity in young riders, the Sit‘N’Ride grows with the child, ensuring safety and adaptability at every stage of their development. For little ones just starting out, aged 18 months and up, the Ducati Monster Sit‘N’Ride comes with sturdy side wheels that keep it stable and help build confidence as they learn to ride. It’s all about letting them enjoy those first wobbly rides while feeling safe and supported. As they grow older and get the hang of balancing — around 3 years and beyond—you can remove the side wheels, turning it into an exciting ride-on that gives them the thrill of a “big kid” bike. Designed with comfort and fun in mind, the Ducati Monster ensures a smooth and safe ride, making it the perfect companion for your little adventurer’s journey.
“The launch of the Ducati Monster Sit‘N’Ride marks a subtle feat for Chicco in India as we bring the spirit of adventure to our youngest customers. At Chicco, we believe that toys play an integral role in a child’s development, and this Sit‘N’Ride is designed to offer not only joy but also important skills like balance and coordination,” said Mr. Rajesh Vohra, CEO of Artsana India (Chicco). “Our collaboration with Ducati shows our emphasis on creating products that blend innovation, quality, and fun. The Ducati Monster isn’t a mere Sit‘N’Ride. It is more of an experience that lets kids unleash their inner rider and enjoy hours of imaginative play, all while ensuring safety and comfort.”
Crafted with meticulous attention to detail, the Ducati Monster Sit‘N’Ride replicates the iconic design of Ducati motorbikes, giving children a sense of ownership and pride. The vibrant colours, authentic details, and strong build create a realistic experience, while its lightweight yet durable construction makes it easy to handle for kids of all ages.