New Delhi, October 19, 2024: Canara HSBC Life Insurance, “today, announced the launch of the 5th season of ‘Depend on Insurance’,” its flagship initiative aimed at elevating insurance awareness amongst masses with a focus on inspiring stories from achievers across India. In a scenario wherein the primary breadwinner of a family is unable to provide for their loved ones, life insurance can act as a financial lifeline, ensuring that families continue to meet their essential needs, even in the face of unforeseen circumstances. The Depend On Insurance series aims to underscore the vital role life insurance plays in protecting families against life’s such uncertainties.
The series this year will be hosted by top executives from Canara HSBC Life Insurance, wherein personal anecdotes from inspiring personalities will highlight the pivotal role insurance plays in protecting lives and enabling positive change. Season 5 of the series features prominent guests such as Swati Bhargava (Co-Founder of Cashkaro.com), Bakhtawar Saini (Special Advisor for Special Olympics Bharat), and Deep Bajaj (CEO & Co-Founder of Sirona Hygiene), each sharing their unique insights on financial security.
This will be a year-long feature, wherein notable achievers from diverse domains will delve into their personal experiences, challenges, and the lessons they’ve learned through their journeys. Each conversation will also explore how financial security, and insurance can impact life’s critical moments, echoing the series’ core message: ‘Depend On Insurance, Depend On Us.’
Rishi Mathur, Chief Distribution Officer – Alternate Channels and Chief Marketing Officer, Canara HSBC Life Insurance, while commenting on the launch, said, “Depend On Insurance is a part of our continued efforts to educate and engage today’s digitally enabled consumers on the critical role that disciplined savings, financial planning and life insurance play in building a secure and prosperous future. The fifth season of the series brings alive powerful stories of resilience and success from inspiring personalities in a relatable manner. We believe these conversations will contribute towards creating a deeper and more nuanced understanding of the value of financial protection for modern consumers.”
The structure of the episodes is designed to engage the audience right from the start. Each episode will introduce the guests, focusing on their life’s critical milestones and achievements, and the journey that led them to where they are today. With these stories we will discuss how insurance has played, or could have played, a role in their journey. An interesting take in the podcast-style interviews is the rapid-fire round, a light-hearted segment where guests answer quick questions related to insurance, financial planning, and security. The new season promises to engage and inspire viewers, reinforcing the importance of insurance and financial planning in protecting lives and fostering growth.