Chandigarh, 24th December 2024: Dorby, India’s leading surface décor brand, marked another milestone with the grand launch of their latest catalogues, Surface Matters-04 and Promica Deas, in Chandigarh on Wednesday, December 13th, 2024. The event drew hundreds of attendees, including top dealers and industry stakeholders from across the Tricity region, demonstrating the strong market presence and the growing influence of Dorby.
The highlight of the evening was the unveiling of Surface Matters-04 and Promica Deas catalogues, showcasing Dorby’s commitment to innovation and design excellence. Surface Matters-04, representing eight months of intensive development and collaboration between Dorby’s in-house design team and associated agencies, alongside the contemporary Promica Deas collection in a sleek 0.8mm thickness, received an enthusiastic response from the attendees.
“The launch event was a tremendous success, with top dealers from the region attending and expressing their excitement about the new collections,” shared Mr. Pawan Kundra, Zonal Manager of Dorby. “The response to both Surface Matters-04 and Promica Deas has been overwhelming, with dealers particularly appreciating the innovative designs and premium quality of the products.”
As a channel partner, it’s an honour to be a part of Dorby,” expressed Mr. Mandeep Singh. “The new Surface Matters-04 range, especially the 1.25mm collection, will definitely enhance laminate sales and offer more choices to end users and influencers. The Tricity market dealers have really appreciated the new range, and the catalogue is already getting a positive response from end users.”
During the event, special attention was drawn to the Surface Matters-04 collection’s standout features, including the innovative range of textured laminates in 1.25mm thickness and new synchronized patterns. The new 1.25mm range showcases superior durability, deeper textures, and a premium finish that authentically replicates the looks and feel of natural wood. The collection incorporates global design trends, including abstract patterns, dyed veneers, stone textures, and monochrome tones.
The Promica Deas catalogue, launched alongside Surface Matters-04, presents a comprehensive range of decorative surfaces in 0.8mm thickness that combine aesthetic appeal with functional excellence. This new catalogue features innovative designs and finishes that cater to contemporary interior design needs, further strengthening Dorby position as a leader in the surface décor industry.