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A major shift is underway in the bridal jewellery market. As consumer awareness grows and priorities evolve, a new pattern is emerging: modern brides are increasingly gravitating toward premium grown diamonds and at the centre of this shift is ANOR, with a registered trademark on its Premium Grown Diamond. What began as a niche category […]

Jaipur: Menswear today moves fast – too fast. Trends flare up, vanish, and return in louder shades. Somewhere in that frenzy, subtlety began losing its seat at the table. Pleyne steps in right there. Founder Chirag Sogani has a clear point of view: the future doesn’t belong to excess, but to clarity. “We’re interested in

Dec 18: This Christmas, Nykaa elevates festive gifting with the Viral Vanity Advent Calendar a limited-edition beauty edit crafted for those who like their celebrations thoughtfully curated and their surprises truly indulgent. Designed as a chic countdown to Christmas, the calendar transforms the days leading up to the holiday into daily moments of beauty and

Sustainable Fashion: Why It Matters More Than Ever The True Cost of Fast Fashion The fast fashion industry has revolutionized the way consumers view clothing, promoting rapid production and low-cost apparel. However, this convenience comes at a significant environmental and social cost that is often overlooked. The production methods associated with fast fashion heavily rely

Mumbai, Dec 18: PDS Limited, a leading global fashion supply chain solutions company, today announced that the Science Based Targets initiative (SBTi) has officially validated its net-zero emissions reduction targets for FY 2050. This approval confirms that PDS’s climate commitments align with the latest science-based pathways required to limit global warming in accordance with the Paris