India, 2024-
Vanshik, a luxury ethnic wear brand, unveils its latest collection, “Vedic Odyssey.” an ethereal journey through India’s rich heritage that transports an individual into a realm of divine elegance and timeless beauty. Inspired by the timeless wisdom lying implicit in the four Vedas, Vanshik has woven a collection that is as divine as it is earthly.
From the vibrant hues of Rigveda its “Forest Bloom” collection showcases colorful embroideries, intricate patterns, to the regal opulence of Yajurveda ,“Kashmiri Tilla” collection which reflects metallic embroideries that shine like the golden light of knowledge, “Chikankari Charm” is inspired by Samaveda which exude serenity as it is distilled into white thread hand embroidery. While embracing the magical aspects of Atharvaveda, “Glitzy Galaxy” collection is bold and captivating as the embroideries highlight shimmer like the stars.
“Vedic Odyssey” is a testament to the timeless wisdom of the Vedas, reimagined through the lens of fashion,” said Vikas Jaggi, founder at Vanshik. Each piece is a wearable work of art, crafted to transport the wearer and the beholder to a realm of beauty, spirituality, and self-discovery.